Privacy policy
Your cremation-planner answers stay in your browser. This page explains that protection, the limited aggregate visit counts we use, and the services involved in location search.
Last reviewed 14 August 2026
The cremation planner: what happens to your answers
Every answer you give the cremation planner is held only in your browser, for that visit. Nothing is sent to a server, logged, or saved anywhere by us.
Refresh the page, or close the tab, and every answer is gone. There's no account, no login, and nothing to delete later — because nothing was kept in the first place.
The PDF the tool can generate is built inside your own browser and never passes through our servers at any point.
We never ask for
Your name, email address, phone number, or any contact detail
An account, login, or password of any kind
Payment or financial details of any kind — this site has nothing to sell you
What our hosting provider unavoidably sees
Full honesty here, because "we collect nothing" can't quite be true of any website on the internet — the hardware in between has to work somehow. This site runs on Cloudflare Pages, and like essentially every hosting provider, it automatically logs basic technical information for every visit — your IP address, browser type, and the page requested — purely to keep the site running securely and to detect abuse. This is standard infrastructure-level logging, not something Cremation Guide requests, reads, or uses to identify you, and it isn't linked to anything you answer in the cremation planner.
Postcode and place searches
If you choose to search for nearby crematoria, the postcode or place name you enter is sent to Postcodes.io so it can return approximate coordinates. Your browser also necessarily shares its IP address with that service when making the request. Cremation Guide uses the returned coordinates only to calculate which crematoria are nearest; it does not save your search, add it to an account, or combine it with other information.
You do not need to use location search to browse the site. You can instead use the county and A–Z directories. Avoid entering a full residential address: a postcode or place name is enough.
Cookies, analytics and advertising
There are no advertising cookies, retargeting pixels or advertising networks. Cloudflare Web Analytics provides cookie-free aggregate visit counts. Cloudflare still receives the technical request data described above when serving that script.
Google Analytics is also available, but it is disabled unless you choose Allow analytics. If you allow it, Google Analytics sets first-party cookies such as _ga and _ga_67E4H6R2CJ and receives usage information including the page visited, broad referrer, browser and device information, and approximate location derived from technical request data. Advertising storage, advertising user data, personalised advertising and Google Signals are disabled. Nothing entered into the cremation planner is sent to Google Analytics.
If you decline, the Google tag is not loaded and Google Analytics receives nothing from the page. Your choice is saved in your browser so the site can respect it on later visits. The consent message disappears after you choose and no floating cookie control remains over the website. You can change or withdraw your choice here at any time. Withdrawing consent removes the site's Google Analytics cookies and stops the tag from loading on the refreshed page. Google's handling of analytics data is also explained in Google's privacy policy.
Links to other websites
Several pages link to official sources — GOV.UK, mygov.scot, nidirect, the FCA register, and others — so you can verify things yourself. Once you click through, you're on their site under their privacy policy, not ours. We don't control, and aren't responsible for, how those sites handle data.
Your rights, under UK GDPR
Cremation Guide does not create user accounts or connect analytics to names or contact details. If you consent to Google Analytics, pseudonymous usage information is processed as described above. If you've ever emailed us directly, that email and its contents are kept only as long as needed to answer you, and you can ask for it to be deleted at any time. Full details of UK data protection rights are published by the Information Commissioner's Office (ICO), the UK's independent regulator for data protection.
Children
This site isn't directed at children and does not knowingly request or collect children's names, contact details or cremation-planner answers.
Changes to this policy
If this policy ever changes, the date at the top of this page changes with it, and any meaningful change will be explained plainly rather than buried in legal wording.
Contact
Questions about privacy, or anything else: charlie@cremationguide.co.uk.
The same honesty runs through the whole site
See how facts are sourced and recommendations are decided, or meet the person behind Cremation Guide.